Wall Street Journal: New Facilities for Pace

In an article by Pia Catton in The Wall Street Journal  NY Culture section on January 13, 2012, Pace’s new performing arts facilities are front and center. An article also appeared in the Commercial Observer.

From The Wall Street Journal:

No longer waiting in the wings, Pace University wants a starring role on the city’s performing-arts scene.

The Lower Manhattan campus is adding a 47,200-square-foot home for its growing Performing Arts Department. On Jan. 6, the university signed a 21-year lease for 140 William St., where renovations, to be completed in the fall, will house rehearsal spaces, classrooms, a television studio and a 100-seat theater.

“The building allows us to be on the same footing with other major programs,” said Jorge Cacheiro, chairman of the Performing Arts department. “We can change the identity of Pace in the performing arts with this building.”

Pace’s emphasis on the arts has been steadily growing in recent years. Since 2004, the Performing Arts department has added professional degrees in Acting and Musical Theater, as well as a specialization in Commercial Dance, which trains dancers seeking spots anywhere from theater to videos to television.

Later this year, Mr. Cacheiro will begin an effort to recruit nationally for the first time. “Pace is now ready to play with the big boys, to go after the same students, the same level of students,” he said.

A series of additional initiatives—including a partnership with the East Village arts space La MaMa and the Pace New Works Initiative, an incubator for theater and dance productions—also are intended to raise Pace’s profile.

The emphasis also engages the public. In September, president Stephen J. Friedman launched a new performing arts series called Pace Presents at the university’s existing Lower Manhattan venue, the Michael Schimmel Center for the Arts.

The renovation at 140 William St. funded in part by a $1 million grant from the Lower Manhattan Development Corporation; it was one of 38 grants—totaling $17 million—to downtown nonprofits announced in September by Empire State Development.

Read the Wall Street Journal article here.

Read the article in the Commercial Observer here.

Read the press release here.