Tag Archives: Westchester County
Marketing to Women

Deliver Magazine: “Direct the Marketing Focus at Women”

Lubin Professor Paul Kurnit on how direct marketing influences the spending of women, whether the product is doing itself a disservice by targeting women differently than men and the importance of reaching female spending power.

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Joan Turner Walker, Ph.D., is an associate professor in the School of Education at Pace University and a panelist for this year’s program entitled “Inspired Education: Learning, Teaching and Technology.”

NEWS RELEASE: “Pace University and Hitachi America, Ltd. Encourage Educators To Take A Technological “Leap” Forward on February 29, 2012″

On Leap Day 2012, The Helene & Grant Wilson Center for Social Entrepreneurship at Pace University and Hitachi America, Ltd. are teaming up to offer a free program to encourage educators to “leap” into the technological future and explore innovations such as the use of avatars in the classroom.

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Twelve ways to be better than before in 2012.

SpryLiving: “A New You for the New Year”

It’s January. Time to ring in the New Year. And you have, without a doubt, made a ton of resolutions that for once you vow to finally keep. Know that you have the power to thrive, succeed, and become the individual you desire in 2012—without ever having to totally give up Moon Pies. Pace’s Richard Shadick and John Cronin offer advice in Spry Living’s January issue, reaching 9.5 million readers, on how to make your New Year Better Than Before.

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Lisa J. Stamatelos, an adjunct professor of human resources management at Pace University’s Lubin School of Business.

The Star-Ledger: “Will a provision in Obama’s jobs bill to protect the unemployed help? Career experts respond.”

President Obama has proposed passing a law prohibiting discrimination against the jobless. Is this a good idea that will help the jobless find jobs, or are the only people it will help find employment lawyers? Lisa J. Stamatelos, an adjunct professor of human resources management at the Lubin School of Business, gives her thoughts on the pros and cons of this legislation to Lee Miller, Career Columnist of The Star-Ledger.

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Neil Braun: Viacom Entertainment,  Photographer: Jermal Countess/Getty Images

Bloomberg Businessweek: “Executives Teaching in B-School”

Some academic theories might be best understood by the people who put those theories into practice.

Practitioners who teach have their failures as well as their successes on display for students. They also serve as a sounding board for students seeking practical career advice.

Business schools have come to value the practitioner’s perspective, and they are increasingly making room for those viewpoints on their staffs. Bloomberg Businessweek identified 25 top executives who teach/guest lecture, including Neil Braun, Dean of the Lubin School of Business.

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