Detroit News: “Twinkie’s lesson for the Detroit auto bailouts”

. . . Without a bailout, the companies would have liquidated. Brands like Jeep, Ram trucks, and Chevy would have been snapped up by other manufacturers. “Like Hostess, someone would have bought up the Detroit brands,” says veteran auto consultant and Pace University Business Professor John Alan James. Fiat, for example, was eager to get into the U.S. market.

. . . Without a bailout, the companies would have liquidated. Brands like Jeep, Ram trucks, and Chevy would have been snapped up by other manufacturers. “Like Hostess, someone would have bought up the Detroit brands,” says veteran auto consultant and Pace University Business Professor John Alan James. Fiat, for example, was eager to get into the U.S. market.

Read the article in Detroit News.

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