MarketWatch: “Is .com the 212 area code of domains?”

. . . “We are fixated on .com,” says Larry Chiagouris, professor of marketing at Pace University’s Lubin School of Business in New York. “It’s like how people have become conditioned to go to Google for a Web search. Only then do we try Yahoo or Bing, if Google isn’t getting us what we want.”

. . . “We are fixated on .com,” says Larry Chiagouris, professor of marketing at Pace University’s Lubin School of Business in New York. “It’s like how people have become conditioned to go to Google for a Web search. Only then do we try Yahoo or Bing, if Google isn’t getting us what we want.”

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