EVENT ADVISORY, Wednesday, November 17 at 5:30 pm: PACE NYC CAMPUS – Students and Journalists Only – FILMMAKER NAYAN PADRAI

At the invitation of Dr. Pradeep Gopalakrishna, Professor and Undergraduate Program Chair of Marketing – Lubin School of Business, ALL Pace students are invited to hear Filmmaker Nayan Padrai speak on the challenges of marketing an indie movie.

In 2009, Padrai left all other creative and professional pursuits to focus on his dream to make films. “When Harry Tries to Marry” is Padrai’s feature film directional debut.

“When Harry Tries To Marry” is the story of Harry — or Harish, as his Indian parents named him — a modern guy about to graduate from college in New York City. In an effort to avoid being disappointed by love like his bitterly divorced parents, he decides to have an arranged marriage, despite everyone’s horrified objections. Just as Harry thinks he’s found the perfect Indian bride, though, he begins to wonder if his friendship with a lovely American student isn’t something more. But the wedding plans are underway and even Harry’s parents are getting into the swing of things. Can anyone protect themselves from a broken heart by leaving the romance out of marriage? And, when all is said and done, does Harry really want to?

JUST BACK FROM THE AUSTIN & MUMBAI FILM FESTIVALS WHERE HIS ROMANTIC COMEDY, “WHEN HARRY TRIES TO MARRY,” MADE ITS WORLD & INTERNATIONAL PREMIERES RESPECTIVELY … FILMMAKER, PRODUCER & DIRECTOR NAYAN PADRAI DISCUSSES “YOU’VE MADE A MOVIE , NOW GO MARKET IT, TOO.”

WHEN: Wednesday, November 17 at 5:30 pm

WHERE: Pace University, One Pace Plaza (east of City Hall), Lecture Hall South – 2nd Floor.

WHAT: “When Harry Tries to Marry” was shot on location at Pace’s NYC campus last fall and in Kutch, India. Starring Pace freshman Rahul Rai in the title role of Harry and featuring Assistant Professor Grant Kretchik, it was an Austin Film Festival Marquee Selection(World Premiere: October 22) … debuting alongside films starring Sean Penn, Naomi Watts, Hilary Swank, Liev Schreiber, James Franco, Val Kilmer, Natalie Portman and Adrien Brody. It also made its international premiere at The Mumbai Film Festival.

PROGRAM:

  • Introduction to Nayan Padrai and “When Harry Tries to Marry” (movie trailer).
  • Discussion:
    o How do we distribute the film
    o Positioning
    o Finding the target audience
    o Screens of all sizes: Big screen to IPAD – Industry Marketing Expectations
    o A new role – The Producer of Marketing and Distribution
    o Key art
    o Social media – followers and “likes” determine box office projections
    o Marketing Challenges
    o How do you shout, scream and yell – “Come see this movie!” (Marketing ideas solicited from the class)
    o Interactive brainstorming
  • Q&A

BIO/NAYAN PADRAI:

Nayan Padrai was educated and trained in screenwriting and filmmaking at the prestigious School of Visual Arts, NYC. In his early twenties, Nayan pursued acting and had the opportunity to train with some of the finest acting teachers in New York. The acting training is also what gave Nayan foundation to write characters and dialogue.

As a screenwriter, Nayan has won several awards and accolades. Nayan and his writing partners have written over a dozen screenplays as a team. Collaborative scripts have received awards at screen writing festivals and contests including, Creative Screenwriting magazine (Expo Contest), Sundance Independent Producer Conference, Austin Film Festival, Texas Film Institute, Empire Screenplay Competition, Open-Door Script Magazine Contest, Academy of Motion Pictures Arts & Sciences – Nicholl Fellowship, Breckenridge Screenplay Competition, Lone Star Screenplay Competition, Writer’s Network Competition, and Chesterfield Writer’s Film Project.

Nayan has recently written “Beneath a Marble Sky,” based on the acclaimed novel of the same name, which was to be produced by Humble Journey Films (Eriq LaSalle).

Nayan was the Co-Founder and President of one of the largest South Asian media, entertainment and marketing conglomerates in the US. While at the company, Nayan wrote, produced and/or directed over 300 hours of Indian television programming across genres, oversaw publication of several newspaper titles, the development of a radio station and television network, and founded an advertising agency which was one of the top 15 multi-cultural advertising agencies (ranked by Advertising Age).

In 2009, Nayan left all other creative and professional pursuits to focus on his dream to make films. “When Harry Tries to Marry” is Nayan’s feature film directional debut.

Media RSVP: Samuella Becker, sbecker2@pace.edu; 212-346-1637 or 917-734-5172

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