Hunter Lovins, renowned champion of sustainable development, to speak at Pace on Oct. 13 and 14

Contact: Chris Cory, 212-346-1117, cell 917-608-8164,

Note: Print quality version of photos of Lovins can be downloaded from: She will be available for photos and interviews.

“Business case for climate protection” to be presented by Hunter Lovins, renowned champion of sustainable development, at Pace University campuses in White Plains, Pleasantville Tuesday and Wednesday, Oct. 13 and 14

Part of four-day resident fellowship at Pace Academy for Applied Environmental Studies

WHITE PLAINS, NY, October 9, 2009 — “It is no accident that the companies in the Dow Jones Sustainability Index outperform the general market.”

So says Hunter Lovins, the globally-known environmentalist who has been dubbed a millennium “hero of the planet” by Time Magazine for her charismatic advocacy of practical steps that businesses and governments can use to solve environmental problems. Lovins will be a Council of Independent Colleges/Woodrow Wilson Visiting Fellow in residence at Pace University’s Academy for Applied Environmental Studies from Monday to Thursday of next week. As part of her fellowship she will deliver two free public presentations:

• Tuesday, October 13, 5-6 pm: “Drivers of Change: The Business Case for Climate Protection and the Role of Law,” Pace Law School, Tudor Room, 78 North Broadway, White Plains

• Wednesday, October 14, 12:20-1:15 pm, “The Business Case for Sustainability and Climate Protection,” Pace Pleasantville Campus, Butcher Suite, Kessel Student Center, 861 Bedford Road, Pleasantville.

In 2002 Lovins founded Natural Capitalism Inc. and Natural Capitalism Solutions, a nonprofit in Eldorado Springs, Colorado, of which she is president. The organization educates “senior decision-makers” in business, government and civil society about the principles of sustainability, and develops concrete implementation strategies for companies, communities and countries.

Royal Dutch/Shell consultant

Lovins, who is trained as a lawyer, also was co-founder of the Rocky Mountain Institute, an influential environmental research and consulting center. She is co-author of nine books, including a “Climate Protection Manual for Cities” (2006), has appeared on media ranging from “60 Minutes” to Pat Robertson’s “700 Club,” and has consulted to companies and organizations including the Government of Afghanistan, the US. Environmental Protection Agency, Bank of America and Royal Dutch/Shell Group.

During her fellowship at the Pace Academy, Lovins also will visit classes and exchange ideas with Pace students and faculty members from many parts of the university, including law, arts and sciences, business, and the Honors Program at the Lubin School of Business. Seminars and discussions will include such topics as legal education, business strategy, green entrepreneurship, and economic development in Afghanistan.

Shareholder value of green

Lovins argues that environmentally sustainable practices enhance shareholder value through reduced costs and risks, and increased innovation, productivity, and market share. “Green” companies, she bluntly states, can “make more money.”

Nationally and internationally, Lovins says “unsustainable business practices contributed to the economic collapse,” but “saving energy strengthens the entire economy.”

Michelle Land, the Director of the Pace Academy for Applied Environmental Studies, noted: “Through collaboration and good business sense, Hunter Lovins has advanced the understanding of the need for green practices and products — and she has developed practical ways businesses can achieve them. Through her interdisciplinary approach and community-level involvement, she exemplifies the kind of applied study that is at the heart of Pace Academy’s mission.”

Widely known for its diverse environmental teaching and research, for 103 years Pace University has produced thinking professionals by providing high quality education for the professions on a firm base of liberal learning amid the advantages of the New York metropolitan area. A private university, Pace has campuses in New York City and Westchester County, New York, enrolling nearly 13,000 students in bachelor’s, master’s, and doctoral programs in its Lubin School of Business, Dyson College of Arts and Sciences, Lienhard School of Nursing, School of Education, School of Law, and Seidenberg School of Computer Science and Information Systems.

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